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Sports & Entertainment · RenovationCompleted 2021

Motorsport Infield Experience Zone

The championship weekend was fixed for the entire sport. The new infield was ready before the cars.

LocationHomestead, FL
ClientConfidential
LocationHomestead, FL
SectorSports & Entertainment
Value$59M
SizeInfield redevelopment · 30 acres
DeliveryDesign-Build
Duration13 months
StatusCompleted 2021
Why it mattered

Sports and entertainment run on dates printed on tickets. Opening night is not a target to aim for. It is fixed.

The challenge

A motorsport venue redeveloped its infield into a new fan experience zone with hospitality, garages and viewing decks.

Work could happen only between events, and the championship weekend could not move by an hour.

Schedule at a glance

The whole job, on one line.

Start to finish, as the schedule tells it. For work still in progress, the bar moves with today's date.

StartJun 2020
Duration13 months
HandoverJul 2021
Progress—
Use every off-season dayKeep the venue usableOne schedule for all ownersRevenue spaces first
How we kept it on course

Our approach, phase by phase.

The same disciplined sequence we bring to every engagement, shaped around what this project needed most.

PHASE 01PHASE 02PHASE 03PHASE 04
PHASE 01Use every off-season day

Off-seasons and dark periods planned as projects in their own right, with each day accounted for.

PHASE 02Keep the venue usable

Unfinished work planned so the venue stayed safe and usable for every event in between.

PHASE 03One schedule for all owners

Teams, operators and tenants working from the same plan toward the same night.

PHASE 04Revenue spaces first

Premium seating and other revenue-critical areas prioritised in the sequence.

What changed

The difference we made

Measured the only way that matters: did the project land where we said it would.

Result 01Championship weekend met

The new zone opened for the season’s headline event.

Result 02Event gaps used

Each construction window was planned around the venue’s event calendar.

Result 03Fans routed safely

Temporary access routes were planned for every event during the works.

Your project, on schedule

Your project could be our next story.

Tell us what you are building and the date that matters. In one conversation you will know what it will take to hit it.

  • Senior practitioner on the first call
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  • A straight answer, not a sales pitch